Jordan Giffney is the founder of Daylight & Daisy, a marketing studio that partners with small businesses, creatives, and experience-driven brands to grow their visibility, strengthen customer relationships, and increase revenue through thoughtful, story-driven marketing. With over 10 years of professional experience, Jordan blends strategic insight with a deep understanding of how meaningful storytelling drives real business results.

Jordan spent eight years working within advertising agencies, supporting financial, over-the-counter, and restaurant brands on national campaign launches. During this time, she helped shape messaging, creative direction, and multi-channel marketing efforts designed to reach broad audiences while maintaining brand integrity. This experience built a strong foundation in brand strategy, audience insight, and performance-driven marketing—skills she now applies in a more personal, hands-on way with small businesses.

Through Daylight & Daisy, Jordan focuses on helping businesses grow sustainably by turning marketing into a clear, intentional system rather than a source of overwhelm. Her work centers on email marketing, social media strategy, brand voice development, and content creation, all designed to build trust, deepen connection, and ultimately drive increased engagement and revenue. She believes the most effective marketing sits at the intersection of strategy and heart—where clear goals meet authentic storytelling.

Jordan holds a Bachelor of Journalism in Strategic Communication from the University of Missouri, where she developed a strong foundation in storytelling, messaging, and media strategy. She is known for her ability to translate a brand’s values into language that resonates with real people, working closely with business owners to uncover what makes their work meaningful and bring that story to life in a way that feels natural, consistent, and aligned.